inDrive

An international P2P ecosystem of services with fair pricing. It helps people get things done in education, startups, creative industries and sports, and supports vulnerable groups.

Project Type

GEO Experience. Maps, routes, location search and trip creation flows.
CJM, competitive analysis, user research and interface design.

Role

Senior Product Designer

240

46

2

749

million app

downloads

countries

billion

trips

cities

two projects:

GEO

my contribution

GEO Experience

Audited GEO: 90+ map states and camera scenarios.

Geocoding, pins, routing, ETA and driver search.

Defined a map standard for 49+ countries and a JSON spec

for Google Maps, 2GIS, Yandex Maps and OSM.

Redesigned A/B points: trip creation became 18% faster, errors fell by 40%, and search cancellations by 12%.

Unified map themes and POI; added a Map UI Kit to the inDrive design system.

GEO CJM

A full audit and redesign of the GEO experience: map behavior, geocoder logic, routing, UX patterns, and how drivers and passengers move across different countries

Worked on the entire trip journey:
from point A

→ to point B

→ adding stops

→ finding a driver

→ car arrival

→ driving the route
→ trip completion
→ feedback review

Deep analysis of maps

Defined unified rules for showing POI and map data across all zoom levels

Wrote a universal JSON spec of map behavior that works with any provider

Maps behave the same way across 49+ countries

LIGHT & DARK THEME

A unified standard for light and dark map themes:
• map contrast aligned with the app UI
• palettes tuned for every landscape type
• noticeably clearer route readability

‍

• depth levels for routes and POI
• consistent visual balance on Android and iOS

Result:

routes and key points stay in focus with any theme and any map provider

In-depth POI research across zoom levels

Studied how competitors show POI at every zoom stage


Compared:

• POI density
• show and hide rules
• object priority (hospitals, metro, airports)
• cognitive load
• route readability
• UX patterns in countries with poor geodata

These insights became the base of inDrive’s unified POI standard

Map UI Kit

as part

of the inDrive

design system

Built a complete Map UI Kit:


• every pin type
• route styles
• the POI system
• pickup zones
• movement zones
• transport icons
• fallback states
• light and dark layouts
• map rules for Android and iOS

Result:

one standard used across the entire service.